Chief Patient Officer

Stacy Hurt, M.H.A., M.B.A.

Chief Patient Officer

Tuesday, July 22 at 8:40a.m.
Moderator
Title – Effectively Communicate the Value of Patient Advocacy Enterprise-Wide

It is crucial for those leading patient advocacy to effectively communicate value and mission alignment enterprise-wide. Discover tips for strategic, good messaging that positions advocacy as an equal player and understand what matters to the business.

Panelists
Regan Sherman, Executive Director & Head, Patient Advocacy, Astria Therapeutics
Kate Tighe, Head, US Public Affairs & Patient Advocacy – Immunology, Special Care, Sanofi
Tom Croce, Vice President, Global Patient Advocacy, Jazz Pharmaceuticals

Leslie Ives

Tuesday, July 22 at 10:30a.m.
Title: Site-Centric Success: Revolutionizing Patient Recruitment Through Investigative Site Engagement 

Investigative sites have a direct relationship with patients, yet their feedback is not always considered when developing patient recruitment strategies. Instead, sites are prescribed patient recruitment tactics and resources that don’t effectively engage their patients. By leveraging the expertise that investigative sites bring as well as their access to direct patient feedback, we can co-create customized patient recruitment strategies that are more successful, reduce costly patient enrollment delays and create a better experience for patients.